Inbound Marketing
Grow smarter. Drive more traffic and convert more leads.
What is Inbound Marketing?
Unlike other outdated marketing methods which push a company’s products or services on prospective buyers, inbound marketing aligns your content to your prospective buyer’s journey. This helps guide your prospects through their decision-making process and allows you to build a 1-to-1 relationship with them. You start the journey by attracting prospects with content that solves the problems they already have. Then you engage with them to convert those prospects into customers, which helps drive sustainable growth for your business.
What are the benefits of Inbound Marketing?
Attract More Visitors
Attract potential customers with targeted strategies and customized campaigns.
Convert Visitors into Leads
Engage customers with content that converts them from visitors to leads.
Drive Sustainable Growth
Drive sustainable growth for your company, by turning leads into customers.
Inbound Marketing Solutions
Lead Generation
Generating leads is one of the most important parts of any inbound marketing strategy. Lead generation is all about attracting strangers and prospects to your company and creating interest in your products and services. We are here to make sure you are generating quality leads through your marketing efforts. Ways we can help you with lead generation include:
- Website Development
- Call-to-Actions
- Landing Pages
- Form Creation
- A/B Testing
- Chatbot Setup
Lead Conversion
Once you’ve got your leads, the next step is converting them. Lead conversion within your inbound marketing strategy is all about collecting information about your leads and engaging them with the content that will convert them into prospective customers. Ways we can help with lead conversion include:
- Workflows and Automation Setup
- Email Marketing
- Conversion Path Creation
- Lead Scoring
- A/B Testing
- CRM Implementation
CMS Hub Website Development
Aligning your website with your marketing efforts is key to any successful inbound marketing strategy. As the face of your company, your website is the driving force for your marketing efforts. By building your website within HubSpot you’ll have easy integration between your lead generation and lead nurturing efforts. Whether you have designs you want us to build or you want to take advantage of our design capabilities, we have the support you need to bring your dream website to life. Once your website is built your marketers will have unmatched CMS features within HubSpot that include:
- SEO Recommendations
- Drag-and-Drop Editor
- Contact Attribution Reporting
- Full HubSpot CRM Integration
"We are so happy we found Dawn and Primo Coding! Anything we throw her way she is able to do timely and accurate. Some of the projects we ask her to do are things we think of on the fly, and she is able to work her magic and get the job done. It has been a great partnership. I would recommend her and her team to anyone needing help with their Hubspot CMS in a heartbeat!"
Samantha L.
Summit CPA Group
"I have been working with Dawn for 3+ years with many more projects on the horizon. She has put together some amazing landing pages for us, some of which are very complex. I appreciate her ability to create pages that have outstanding web and mobile experience. She works hard and delivers within the requested time period (in many cases, much sooner). Dawn is a great partner and I consider her an extension to my team. Much of our success is from the work she has done for us."
Michelle K.
Large Enterprise Software Company